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The ActiveCampaign & Interest Driven Sales Funnels Course 2017-07-26T10:07:06+00:00

The ActiveCampaign & Interest Driven Sales Funnels Course

How To Use ActiveCampaign To Build Automations That Automatically Gauge Your Subscribers Interests So You Can Better Relate And Sell More!

ActiveCampaign is one of the most powerful marketing automation tools on the planet.

And, at its ridiculously low price point, its competitors like MailChimp, Aweber, and even InfusionSoft are struggling to keep up.

What makes it so powerful?

Beyond its easy to use visual automation builder, ActiveCampaign offers advanced automation features like tagging, if/else statements, goals, open & click tracking, wait until certain conditions are met, and more.

Plus, its conditional segmentation functions are light years ahead of any if its competitors. This feature allows you to segment your list exactly how you need so you can get the right message in front of the right people at the right time.

Finally, ActiveCampaign lets you track your site's visitors.

Yes! You can literally see how your subscribers engage with your website and trigger automations based upon what they're looking at!

All these technical features are fine and dandy; however, without the proper strategy... they won't do you much good...

Which is why, in addition to teaching you the ins-and-outs of ActiveCampaign, this course teaches you...

The Interest Driven Sales Funnel Strategy!

This strategy teaches you how to build automations and funnels that mold to your subscribers' particular interests - allowing you to better relate and sell more!

Essentially, it works by "watching" how your subscribers engage with your emails, website, and other content and then triggers automations tailored to them.

Yup, we're talking about behavioral marketing.

To sum it up, this course not only teaches you how to properly use ActiveCampaign, but it also teaches you the strategy so you can use this powerful tool to multiply your business... automatically!

What You Will Learn

  • How to create lists & forms, design emails, and build incredible automations with ActiveCampaign so you can multiply your business with marketing automation
  • How to split test campaigns and automations to improve open and click-through-rates
  • How to track the pages your subscribers view, the links they click, the products/services they buy and then how to engage with them based on those activities by applying the appropriate tags
  • Ultimately, how to build an Interest Driven Sales Funnel. A “machine” that automatically gauges your subscribers’ interests so you can better relate and sell more!

Who This Is For

  • This course is for anyone who wants to learn how to get the most out of ActiveCampaign irregardless of business type (digital goods, eCommerce, services, brick & mortar, etc.)
  • Individuals and small businesses that want to take advantage of advanced marketing automation strategy to grow their business

The Requirements

  • ActiveCampaign (Lite plan)
  • The patience and willingness to wholly understand ActiveCampaign. It offers a lot of functionality and will take weeks or months to master

Curriculum For This Course

Module 1 & 2: Course & ActiveCampaign Intros

  • An overview of ActiveCampaign (AC) and how to pick the right plan for your business
  • How to use the AC dashboard to find exactly what you’re looking for
  • How to install AC site tracking on your site so you can track what pages your subscribers are viewing

Module 3: Tagging

  • What tags are, how they work, how to apply them to your subscribers, and what makes them so powerful
  • Proper tagging protocol so you don’t overwhelm yourself with absurd tags that don’t make any sense

Module 4: Lists

  • How to create lists in AC… should you make one or dozens?
  • Setting up and configuring custom fields to track the information you need like customer addresses, birthdays, etc.
  • How to build custom forms with AC’s form building software. Plus, the little gear icon you’re sure to miss even though it holds access to the most powerful setting
  • How to edit your contacts individually or in bulk

Module 5: Email Builder

  • How to use the AC email builder to design great looking emails that match your brand and impress your subscribers
  • How to use message variables to save tremendous amounts of time
  • How to use conditional blocks so you get the right message, in front of the right people, at the right time

Module 6: Campaigns

  • How to integrate with Zapier to connect your sales funnels to over 750 other applications, making your funnels so powerful they literally take on a life of their own
  • How to setup and split test all elements of your campaign emails (subject & from lines, content) and how to set it up so AC puts your best message in front of the most people
  • How to segment your list based on over 100 variables PLUS using and/or conditional statements to create the precise segments you need

Module 7: Automations

  • An introduction to automation with AC, the many triggers used to start the automations, and the actions used to make the automations do magical things!
  • Basic automation strategy and how to think about the various automations. If you don’t have a solid strategy, you’ll quickly overwhelm your AC account with too many automations
  • Straight Line Automation: Your “classic” autoresponder automation that, you guessed it, goes in a straight line!
  • Lead Magnet Delivery: How to deliver lead magnets to new subscribers
  • Multiple Lead Magnets: How to offer multiple lead magnets and have all your subscribers wind up in the same place
  • Purchase & Upsell Automations: How to trigger automations based on purchase behavior
  • How to properly activate your automations and label them for organization so you don’t waste time later on

Module 8: Advanced Automations

  • Wait Until: One of the most powerful actions when paired with the ACTIVE tag
  • If/Else: A simple action that separates your subscribers based on whatever conditions you deem important
  • Goals: A great way to move people to various stages in your automations based on conditions met or not met
  • Split Tests: How to split test your automations so you know which emails are producing the results you want
  • Webhooks & Zapier: How to connect AC to over 750 other tools so you can send text messages, direct mail, voicemails, and so much more!

Module 9: Interest Driven Sales Funnels

  • This is it, the capstone training, the "Mac Daddy", the MOAF (Mother Of All Funnels), the reason you're here!
  • You will learn how to build funnels and automations that adapt to your subscribers interests, allowing you to better relate and sell more!
  • By the end of this section, this diagram will make sense to you and you'll be able to apply it to your business:

Module 10: Reports

  • How to pull the data you need regarding your email campaigns and automations so you can make informed decisions about what is/isn’t working

Join Today!

Join The Course

$497 19760% OFF!
  • 3.5 Hours On-Demand Video
  • Support Forums
  • Lifetime Access
  • Lifetime Updates

Join The Vault

$1,842 29783% OFF!

Have Us Do It

Varies
  • We'll Manage Your Entire Funnel For You! Everything From Traffic Generation To Automation To The Funnels Themselves!

30 Day Money Back Guarantee

Within 30 days, if you don't get what you need out of this course, let us know and we'll refund your payment.